ServiceUp
Overview
In 2021, ServiceUp introduced a consumer-focused repair app that handled vehicle pickup, status updates, delivery, and payment all in one place. When I joined, the company was looking to move beyond B2C and serve businesses managing hundreds or thousands of vehicles. Bringing my fleet platform experience, I led the design of ServiceUp’s first digital repair solution for fleets and insurance carriers by researching user needs, mapping operational workflows, and designing web and mobile experiences. I partnered closely with Product and Ops to define the category, validate PMF, and shape the roadmap for a scalable enterprise offering.
My Role
Founding Product Designer
skill set
User Research
User Flows
Wireframing
Prototyping
UX/UI Design
Design Systems
Repair Platforms
Serviceup for Fleets
ServiceUp’s fleet platform centralizes repair management so operators get real-time visibility, clearer communication, and fewer surprises. It streamlines scheduling, shop coordination, and status updates to reduce cycle times and increase uptime. The result is a more predictable, efficient system that helps fleets scale without adding operational overhead.
Serviceup for Insurance
ServiceUp’s insurance platform unifies communication, scheduling, and repair management to simplify the entire claims experience. Adjusters get accurate timelines, real-time updates, and a trusted repair network, while policyholders benefit from a smoother, more transparent process. This leads to faster cycle times, fewer touch points, and more consistent control over repair quality and cost.
Want to learn more?
Follow my design journey from user research to wireframes, prototypes and final execution. See how the design performed in the real world and the impact it had on simplifying and improving repair workflows.
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